[June Product Update] Configuring custom activity scores, Webhooks Enhancements, Devtool Ads library & more

We’ve rolled out a bunch of updates and enhancements that give you more control, more context, and more power to run your GTM motions. Here’s a rundown of everything that’s new👇

Configure Custom Activity Score

With this latest release, you can now assign custom scores (on a scale of 0–10) to certain activity types like Github, Documentations, Product, Website, Form & code interactions, and communities. This score influences the overall developer and account activity score.

Think of it as a way to tell our AI-based activity scoring model : “This activity is a higher intent-signal for my company and that other activity is a relatively lower intent signal.”

Let’s say you’re tracking activity from both your GitHub repo and a complementary open-source repo — but only want to consider activities from your own repo. In this case, set your own repo’s score to 10 and the complementary repo’s score to 0. In doing so, our AI-model will calculate the activity score according to the weightages assigned.

To help you make the most of this - we’ve created a guide with some tips and best practices on configuring your custom activity score. Check it out.

And here’s a detailed document on how to configure your custom activity score.

Webhooks Enhancements

We’ve added several new fields to the webhooks payload so you can send more contextual data from Reo.Dev to your other tools. This includes fields like activity source URL, activity type & source, developer & account tags and much more.

Learn More here

Buyer Audience Enhancements

A few weeks ago, we launched Buyer Audience — so you can find buyers across your account segments and lists in bulk.

Now we’ve improved the experience -

• Enhanced UX to create and manage buyer audiences
• Ability to send buyer audience data straight to your CRM

Learn More here

Bonus: Here’s a recording from our recent webinar showcasing these new updates.

📚 Resource of the Month: Devtool Ads Library

We analyzed hundreds of devtool ads — and curated the best ones from 90+ companies into a single living, breathing ads library. Whether you’re running paid campaigns or just looking for fresh inspiration — this one’s a goldmine.

📘 Check it out here →

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What do you think of these updates? Ready to see them in action? Let’s chat!‍

We’d love to show you how these new features can help you scale your GTM motion.